Discover Cape Town Explore
Cape Town Explore is all about celebrating the beauty, people, and experiences that define South Africa’s iconic Mother City. From the slopes of Table Mountain to the shores of the Atlantic Seaboard, the platform showcases the very best of Cape Town — its landmarks, culture, and local businesses. As part of the Explore Group, Cape Town Explore is dedicated to promoting world-class destinations and connecting travellers with authentic, inspiring experiences across the Western Cape.
A Shared Vision: Connecting Travellers Across South Africa
The story behind Cape Town Explore is rooted in the same vision that inspired South Coast Explore — to strengthen regional tourism by combining digital storytelling, local partnerships, and destination-focused marketing.
Just as the South Coast’s golden beaches and coastal towns have been brought to life online, Cape Town Explore aims to do the same for the Western Cape. The platform highlights not only Cape Town’s world-famous landmarks but also the local businesses, markets, and experiences that make it one of Africa’s top destinations.
The goal is simple: to give travellers a real sense of place — whether they’re searching for where to stay, what to do, or how to explore Cape Town like a local.
The Mother City: Where Nature Meets Culture
Cape Town’s magic lies in its contrasts. It’s a city where rugged mountains meet rolling waves, and history blends seamlessly with modern creativity.
From sunrise hikes up Table Mountain to sunset walks along Sea Point Promenade, every moment in Cape Town feels uniquely alive.
At the heart of the experience is Table Mountain, one of the New Seven Wonders of Nature and an enduring symbol of the city. Cape Town Explore celebrates this icon through guides, photography, and local insights that help visitors experience it from every angle — whether they choose to hike, take the cableway, or simply admire its presence from below.
Beyond the mountain, Cape Town’s coastal charm defines the rhythm of city life. The Atlantic Seaboard, often called the “Riviera of Africa,” stretches from Green Point to Hout Bay, lined with beaches, cafés, and breathtaking ocean views. Meanwhile, the Cape Peninsula invites explorers to venture further south to discover the Cape of Good Hope, Simon’s Town, and the famous Boulders Beach penguins.
Neighbourhoods Worth Exploring
Cape Town is a city of character — each neighbourhood tells its own story.
- The City Centre buzzes with markets, art galleries, and historic landmarks like the Castle of Good Hope.
- Green Point and Sea Point offer oceanfront living, running trails, and the perfect mix of urban energy and seaside calm.
- Camps Bay and Clifton are the postcard faces of Cape Town — glamorous, sun-soaked, and alive with activity.
- The V&A Waterfront, home to the Cape Wheel, shopping, and dining, remains one of Africa’s top attractions.
- Further out, Constantia, Hout Bay, and Kalk Bay blend nature, food, and creativity into the ultimate Cape experience.
Each area featured on Cape Town Explore comes with its own mini-guide, helping travellers plan where to stay, eat, and discover the best of the province.
World Heritage & Cultural Landmarks
No introduction to Cape Town is complete without mentioning Robben Island, a UNESCO World Heritage Site that stands as a powerful symbol of resilience and freedom. The island — once home to Nelson Mandela during his imprisonment — offers visitors a deeply moving experience, connecting them to South Africa’s journey toward democracy.
Alongside Robben Island, other cultural attractions such as the District Six Museum, Bo-Kaap, and Company’s Garden reflect the city’s layered history and diverse identity.
Cape Town Explore integrates these historical landmarks with modern travel guides and multimedia storytelling, encouraging responsible, meaningful tourism that honours the city’s heritage.
A Focus on Local Experiences and Responsible Travel
Like South Coast Explore, the Cape Town Explore platform is built on the idea that travel should empower local communities. Each feature — from boutique guesthouses and eco-friendly accommodations to adventure operators and local eateries — aims to spotlight businesses that contribute to sustainable tourism.
Travellers can browse verified listings, explore top-rated experiences, and connect directly with local hosts. This approach not only enhances the visitor experience but also supports Cape Town’s economy in a way that’s authentic and inclusive.
From the Beaches to the Vineyards
Cape Town’s diversity extends beyond its city limits. Within a short drive, visitors can explore the Cape Winelands, where rolling vineyards and mountain views create some of the most scenic wine routes in the world. Areas like Stellenbosch, Franschhoek, and Paarl blend culinary excellence with rich cultural heritage.
On the coast, the Blue Flag beaches of Cape Town — including Clifton 4th, Camps Bay, and Muizenberg — offer some of the cleanest and safest swimming spots in South Africa. Each beach has its own personality: Clifton for glamour, Muizenberg for surfing, and Boulders for its famous African penguin colony.
Cape Town Explore curates these experiences, offering insight into when to visit, what to do, and how to make the most of every adventure.
The Future of Tourism: The Explore Group Vision
The growth of Cape Town Explore is part of a larger movement by The Explore Group, which includes South Coast Explore, North Coast Explore, and other provincial platforms. Together, these digital destinations are redefining how travellers connect with local tourism across South Africa.
By blending online visibility with community engagement, the Explore network gives travellers access to trusted, up-to-date information while helping local businesses build a stronger online presence. It’s a modern approach to tourism — one that combines technology, storytelling, and sustainability.
As digital tourism evolves, the Explore Group continues to lead the way, proving that authentic, local-first marketing can drive meaningful connections between travellers and destinations.
Connecting Coast to Coast
While Cape Town Explore shines a spotlight on the Western Cape’s wonders, South Coast Explore remains dedicated to showcasing the KwaZulu-Natal South Coast — from Margate and Uvongo to Port Edward. Together, these platforms create a powerful link between two of South Africa’s most loved coastal destinations.
For travellers, this means a seamless way to plan cross-province adventures — whether it’s a surf trip from Ballito to Muizenberg or a scenic drive from the Cape Peninsula to the Wild Coast. The Explore Group makes it possible to experience the best of both worlds: the tropical charm of the South Coast and the cosmopolitan energy of Cape Town.
Looking Ahead
The launch of Cape Town Explore marks an exciting new chapter in South African tourism. By combining storytelling, technology, and local collaboration, the platform opens doors for both travellers and businesses to connect more meaningfully.
As the page grows, visitors can expect more curated guides, featured experiences, and travel inspiration — from hidden hiking trails to culinary tours and weekend getaway ideas.
For now, we invite everyone to explore, share, and be part of this journey. Because whether you’re walking the beaches of Ramsgate or climbing Table Mountain, every adventure begins with the same idea — to Explore South Africa.
Join the Journey
Follow @CapeTownExplore and @SouthCoastExplore on social media to stay updated with the latest travel stories, destination features, and partnership news.
The world is opening up again — and South Africa’s coastlines are ready to be discovered.
